Ladies and Gentlemen, I would like to introduce to you an AWESOME new company that I am going to be doing some product testing for. Core Concepts Clothing. Their products arose out of Idaho from a fundamental desire to get outside and play whenever time exists to do so. They have bridged the gap between function and style and I can't wait to get to wearing their base layers. Core Concepts will be releasing their 2008 women's line in Fall 2008 and you can bet your bananas that you are going to want to be first in line to pick up some of their hot-chick clothes (especially after you have to trounce around with me all summer wearing their cute new stuff).

Like check out the Spellbound Soft Shell. You just don't find technical jackets using Wind-proof Schoeller-WB400 fabric that look this hot on a girl. It's like totally P-Coat style.

What excites me even more about Core Concepts is that they have taken the challenge of environmental consciousness seriously. They contribute to 1% for the planet which can be super tough for a newer company. Also, they use Bamboo and Recycled Products, along with purchasing bluesign products. All of us outdoorsy folks know that when you buy a piece of technical clothing it's a very conscious decision. The folks at Core Concepts take your decision very seriously.

I will be reviewing some of their products throughout the summer so I urge you to come out and hike, bike and run with me to check them out too.